Casey GottliebFeb 2, 20232 min readHow to Use National Months to Your PR AdvantageNational months offer a unique opportunity for businesses and organizations to showcase their products, services, and causes in a fun and...
Casey GottliebJan 19, 20232 min readUsing Media Coverage to advance your brand Media coverage is a very powerful tool that PR agencies can use to advance a company. By securing coverage in print, online, and...
Casey GottliebJan 13, 20233 min read The Importance of a Brand's NameA brand name is often the first point of contact between a company and its potential customers, and it is important that it leaves a...